Tim Deegan

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Tim Deegan was a Vice President of Advertising at 20th Century Fox from 1973 to 1979.

The concept of a cult film was new when Deegan was chosen to handle the marketing of The Rocky Horror Picture Show', though he had a proven track record with the genre having helped build a growing, loyal audience for John Waters' 1973 Pink Flamingoes as a midnight movie at the Nuart Theater in Los Angeles. Deegan took that formula and applied it and applied it to Rocky Horror, with little to no faith from the studio. Deegan envisioned it as it as a midnight movie, and pushed it in that direction from the beginning (work in progress....more today)