Crabwalk
From RockyWiki
Crabwalk was a company that produced some of the earliest Officially Licensed Merchandise for ''The Rocky Horror Picture Show''.
In 1980, Crabwalk marketed a calendar featuring The Lips and logo, along with images from The Rocky Horror Picture Show as well as a set of 8 greeting cards with familiar scenes and sayings from the movie. The "Go For It" on the inside of the card with Frank's finger inching towards Rocky's gold shorts is a rare example of an Audience Participation callback used in official merchandise.